Employer Branding, media strategy and procurement for labor market communication
TenneT TSO, a leading electricity grid operator, is seeking a strategic partner for a contract of up to 7 years. The assignment focuses on Employer Branding, media strategy, and procurement for labor market communication. The contractor must further develop the employer value proposition, design concepts for employer branding campaigns, establish a campaign strategy, create content, and manage media procurement. The focus lies on attracting and retaining talent, with a strong emphasis on digital channels and innovative communication tools. The tender is open and aimed at a long-term collaboration, in which the contractor must contribute both strategically and operationally to the positioning of TenneT as an attractive employer.
Services · Open · European procedure
01What is being requested
TenneT TSO, a leading electricity grid operator, is seeking a strategic partner for a contract of up to 7 years. The assignment focuses on Employer Branding, media strategy, and procurement for labor market communication. The contractor must further develop the employer value proposition, design concepts for employer branding campaigns, establish a campaign strategy, create content, and manage media procurement. The focus lies on attracting and retaining talent, with a strong emphasis on digital channels and innovative communication tools. The tender is open and aimed at a long-term collaboration, in which the contractor must contribute both strategically and operationally to the positioning of TenneT as an attractive employer.
With this tender, TenneT intends to contract a provider that provides Employer branding, media strategy and procurement for labor market communication from and for TenneT. This includes, among other things, the further development of the employer value proposition, concept development of employer branding campaigns, setting up campaign strategies, content creation, and the procurement of labor market communication across various media. TenneT is looking for a strategic partner for the long term (maximum 7 years) in a contractor.
02Exclusion grounds
- No specific exclusion grounds were extracted. In a European tender, the mandatory and discretionary grounds of art. 2.86/2.87 of the Dutch Procurement Act almost always apply — check the European Single Procurement Document (ESPD).
03Value in context
04Likely competitors
05Legal themes that may be relevant here
06Frequently asked questions
What is the scope and nature of the assignment?
What is the intended duration of the collaboration?
What are the specific activities regarding media strategy?
Automatically compiled from the official tender data and documents.
07Estimated value versus the market
€ 200K
€ 640K
€ 3,0 mln
Gegunde waarden in CPV 79 · diensten n=4949