AwardedServicesEuropeanRestricted
Campaigns and strategic communication advice
Gemeente Utrecht · Restricted · 1 lots · 369613
0
0 of 6 core insights found
Measures presence, not accuracy · documents remain authoritative
ScopeAdvicePoints of attentionSuitability requirementsAward criteriaTimeline
Type
Services
79340000
Estimated value
€ 2,20M
estimated
To deadline
Ongoing
Knock-outs
n/a
exclusion grounds
Award basis
Best price-quality ratio
Assess manuallyconfidence low
The Municipality of Utrecht has concluded a non-public framework agreement for strategic communication with two partners. Bidders should pay attention to CPV code 79340000 and the digital publication platform. The total value has not been made public.
Services · Restricted · European procedure
European
CharacteristicsCPV 79ServicesEU tender
01What is being requested
The Municipality of Utrecht has concluded a non-public framework agreement for strategic communication with two partners. Bidders should pay attention to CPV code 79340000 and the digital publication platform. The total value has not been made public.
With effect from 1 September 2025, the Municipality of Utrecht intends to enter into a framework agreement with 2 contract partners in the field of strategic communication, campaign services, and media buying.
1Campaigns and strategic communication advice€2,200,000
02Outcome
Awarded
HVR PA/PR
Bidders
5
03Exclusion grounds
Exclusion grounds — consult the ESPD
- No specific exclusion grounds were extracted. In a European tender, the mandatory and discretionary grounds of art. 2.86/2.87 of the Dutch Procurement Act almost always apply — check the European Single Procurement Document (ESPD).
04Value in context
€2,200,000
05Bidders in this segment
#Likely bidderFitWins
1Randstad Uitzendbureau b.v.SME98135×
2Driessen B.V.SME9797×
3Tempo Team Group B.V.SME9666×
4Yacht B.V.SME9556×
5Brunel Nederland B.V.SME9344×
6Auke Smits Publiciteit B.V.SME9111×
06Legal themes that may be relevant here
Advies 59> Meervoudig onderhandse aanbestedingsprocedure met betrekking tot een opdracht voor de levering van postdiensten en bezorging. InAdvies 222> Aanbesteding via een marktplaats. De Commissie bevestigt haar eerdere adviezen (waaronder 147) dat op een aanbestedende dienst dAdvies 63> Meervoudig onderhandse aanbesteding voor het reinigen van wegen, straten en pleinen. Kan bij gunning op laagste prijs de indieniAdvies 484> Tussen de aanbesteder en de ondernemer is een raamovereenkomst tot stand gekomen. De klacht ziet op een nadere offerteaanvraag oComplaint dismissedAdvies 98> Europese openbare aanbestedingsprocedure voor een raamovereenkomst met één ondernemer voor het vervangen van armaturen (straatve
07Frequently asked questions
What is the objective of the assignment?
The assignment concerns entering into a framework agreement with 2 contract partners for services in the field of strategic communication, campaign services, and media buying.
When does the framework agreement take effect?
The framework agreement for strategic communication, campaign services, and media buying services is intended to take effect from 1 September 2025.
What are the core activities within this contract?
The activities focus on strategic communication, executing campaigns, and media buying.
Automatically compiled from the official tender data and documents.
08Estimated value versus the market
p25
€ 200K
€ 200K
median
€ 640K
€ 640K
p75
€ 3,0 mln
€ 3,0 mln
€ 2,2 mln
Gegunde waarden in CPV 79 · diensten n=4949